Brashear, Thomas : rechercher sur Z-Library

Brashear Alejandro, Thomas, Asare, Anthony K., Brashear, Thomas G., Yang, Jing, Kang, Jun

Année:

2006

Langue:

english

Fichier:

PDF, 1.52 MB

english, 2006

The relationship between supplier development and firm performance: the mediating role of marketing process improvement

Journal:

Brashear Alejandro, Thomas, Tukel, Oya I., Dixit, Ashutosh

Année:

2013

Langue:

english

Fichier:

PDF, 180 KB

english, 2013

Application of customer lifetime value model in make‐to‐order manufacturing

Journal:

Asare, Anthony K., Yang, Jing, Alejandro, Thomas G. Brashear

Année:

2013

Langue:

english

Fichier:

PDF, 206 KB

english, 2013

The State of Research Methods in Personal Selling and Sales Management Literature

Journal:

Breashear Alejandro, Thomas, Töytäri, Pekka, Brashear Alejandro, Thomas, Parvinen, Petri, Ollila, Ilmari, Rosendahl, Nora

Année:

2012

Langue:

english

Fichier:

PDF, 175 KB

english, 2012

Bridging the theory to application gap in value‐based selling

Journal:

Granot, Elad, Russell, La Toya M., Brashear-Alejandro, Thomas G.

Année:

2011

Langue:

english

Fichier:

PDF, 342 KB

english, 2011

Populence: Exploring Luxury for the Masses

Journal:

The Journal of Marketing Theory and Practice

Année:

2013

Langue:

english

Fichier:

PDF, 1.23 MB

english, 2013

Involving customers in innovation: Knowledgeability and Agency as process variables

Peters, Linda D, Pressey, Andrew, Gilchrist, Alan, Johnston, Wesley J., Brashear-Alejandro, Thomas

Journal:

Thomas Brashear Alejandro, Daniela Vilaca Souza, James S. Boles, Áurea Helena Puga Ribeiro, Plinio Rafael Reis Monteiro

Année:

2018

Langue:

english

Fichier:

PDF, 371 KB

english, 2018

The outcome of company and account manager relationship quality on loyalty, relationship value and performance

Journal:

Industrial Marketing Management

Année:

2011

Langue:

english

Fichier:

PDF, 289 KB

english, 2011

Female consumers: Decision-making in brand-driven retail

Elad Granot, Henry Greene, Thomas G. Brashear

Journal:

Prof. Thomas Brashear-Alejandro, Dr, Assistant, Aarikka-Stenroos, Leena, Sakari Makkonen, Hannu

Année:

2010

Langue:

english

Fichier:

PDF, 604 KB

english, 2010

Industrial buyers' use of references, word-of-mouth and reputation in complex buying situation

Journal:

Kang, Jun, Alejandro, Thomas Brashear, Groza, Mark D.

Année:

2014

Langue:

english

Fichier:

PDF, 222 KB

english, 2014

Customer–company identification and the effectiveness of loyalty programs

Journal:

Brashear, Thomas, Gebauer, Heiko, Kowalkowski, Christian

Année:

2015

Langue:

english

Fichier:

PDF, 543 KB

english, 2015

Customer‐focused and service‐focused orientation in organizational structures

Journal:

James S. Boles, Barry J. Babin, Thomas G. Brashear and Charles Brooks

Année:

2012

Langue:

english

Fichier:

PDF, 230 KB

english, 2012

An Examination of the Relationships between Retail Work Environments, Salesperson Selling Orientation-Customer Orientation and Job Performance

Journal:

The Journal of Marketing Theory and Practice

Année:

2001

Langue:

english

Fichier:

PDF, 1.79 MB

english, 2001

Developing Sales Force Relationalism: The Role of Distributive and Procedural Justice

Kashyap, Vishal, Puga Ribeiro, Áurea Helena, Asare, Anthony, Brashear, Thomas G.

Journal:

Javalgi, Rajshekhar (Raj) G., Granot, Elad, Alejandro, Thomas G. Brashear

Année:

2007

Langue:

english

Fichier:

PDF, 198 KB

english, 2007

Qualitative Methods in International Sales Research: Cross-Cultural Considerations

Journal:

Töytäri, Pekka, Rajala, Risto, Alejandro, Thomas Brashear

Année:

2011

Langue:

english

Fichier:

PDF, 559 KB

english, 2011

Organizational and institutional barriers to value-based pricing in industrial relationships

Journal:

Industrial Marketing Management

Année:

2015

Langue:

english

Fichier:

PDF, 555 KB

english, 2015

A Test Ad Appeal Effectiveness in Poland and the United States: The Interplay of Appeal, Product, and Culture

Elzbieta Lepkowska-White, Thomas G. Brashear and Marc G. Weinberger

Journal:

Journal of Advertising

Année:

2003

Langue:

english

Fichier:

PDF, 2.06 MB

english, 2003

A model of product‐to‐service brand extension success factors in B2B buying contexts

Brashear Alejandro, Thomas, Brown, Brian, Sichtmann, Christina, Musante, Michael

Journal:

Brashear Alejandro, Thomas, Javalgi, Rajshekhar (Raj) G., Benoy Joseph, W., Granot, Elad, Gross, Andrew C.

Année:

2011

Langue:

english

Fichier:

PDF, 251 KB

english, 2011

Strategies for sustaining the edge in offshore outsourcing of services: the case of India

Journal:

Prof. Thomas Brashear-Alejandro, Dr, Assistant, Carlborg, Per, Kindström, Daniel

Année:

2013

Langue:

english

Fichier:

PDF, 301 KB

english, 2013

Service process modularization and modular strategies

Journal:

Butcher, Luke, Phau, Ian, Shimul, Anwar Sadat, Brashear Alejandro, Thomas, Brashear Alejandro, Thomas

Année:

2014

Langue:

english

Fichier:

PDF, 373 KB

english, 2014

Uniqueness and status consumption in generation Y consumers: does moderation exist?

Journal:

Marketing Intelligence & Planning

Année:

2017

Langue:

english

Fichier:

PDF, 612 KB

english, 2017

Value-based selling: a multi-component exploration

Kienzler, Mario, Kindström, Daniel, Brashear-Alejandro, Thomas

Journal:

Thomas Brashear Alejandro, Christian Kowalkowski, João Gustavo da Silva Freire Ritter, Renato Zancan Marchetti, Paulo Henrique Prado

Année:

2018

Langue:

english

Fichier:

PDF, 275 KB

english, 2018

Information search in complex industrial buying: Empirical evidence from Brazil

Journal:

Industrial Marketing Management

Année:

2011

Langue:

english

Fichier:

PDF, 414 KB

english, 2011

A cross-national model of job-related outcomes of work role and family role variables: A retail sales context

Richard G. Netemeyer, Thomas Brashear-Alejandro, James S. Boles

Journal:

Journal of the Academy of Marketing Science

Année:

2004

Langue:

english

Fichier:

PDF, 1.25 MB

english, 2004

Service infusion as agile incrementalism in action

Christian Kowalkowski, Daniel Kindström, Thomas Brashear Alejandro, Staffan Brege, Sergio Biggemann

Journal:

Thomas G Brashear, Charles M Brooks, James S Boles

Année:

2012

Langue:

english

Fichier:

PDF, 200 KB

english, 2012

Distributive and procedural justice in a sales force context: Scale development and validation

Journal:

Thomas G. Brashear, Elzbieta Lepkowska-White, Cristian Chelariu

Année:

2004

Langue:

english

Fichier:

PDF, 170 KB

english, 2004

An empirical test of antecedents and consequences of salesperson job satisfaction among Polish retail salespeople

Journal:

Thomas G. Brashear, Chris Manolis, Charles M. Brooks

Année:

2003

Langue:

english

Fichier:

PDF, 189 KB

english, 2003

The effects of control, trust, and justice on salesperson turnover

Journal:

Thomas G. Brashear, James S. Boles, Danny N. Bellenger, Charles M. Brooks

Année:

2005

Langue:

english

Fichier:

PDF, 193 KB

english, 2005

An empirical test of trust-building processes and outcomes in sales manager-salesperson relationships

Journal:

Journal of the Academy of Marketing Science

Année:

2003

Langue:

english

Fichier:

PDF, 1.17 MB

english, 2003

Innovation adoption and diffusion in business-to-business marketing

Prof. Thomas Brashear-Alejandro, Dr, Assistant, Sakari Makkonen, Hannu, J. Johnston, Wesley

Journal:

Rohm, Andrew J., Kashyap, Vishal, Brashear, Thomas G., Milne, George R.

Année:

2014

Langue:

english

Fichier:

PDF, 407 KB

english, 2014

The use of online marketplaces for competitive advantage: a Latin American perspective

Journal:

Brashear, Thomas G., Bellenger, Danny N., Boles, James S., Barksdale ., Hiram C.

Année:

2004

Langue:

english

Fichier:

PDF, 355 KB

english, 2004

AN EXPLORATORY STUDY OF THE RELATIVE EFFECTIVENESS OF DIFFERENT TYPES OF SALES FORCE MENTORS

Journal:

Prof. Thomas Brashear-Alejandro, Dr, Assistant, Biggemann, Sergio, Williams, Martin, Kro, Gunn

Année:

2006

Langue:

english

Fichier:

PDF, 144 KB

english, 2006

Building in sustainability, social responsibility and value co-creation

Journal:

Kashyap, Vishal, Manolis, Chris, Brashear, Thomas G.

Année:

2014

Langue:

english

Fichier:

PDF, 113 KB

english, 2014

A Measure of Distributive Justice in Distribution Channels: Scale Development and Validation

Journal:

Journal of Marketing Channels

Année:

2008

Langue:

english

Fichier:

PDF, 265 KB

english, 2008

Entrepreneurial propensity in a transition economy: exploring micro‐level and meso‐level cultural antecedents

DeBerry‐Spence, Benet, Chelariu, Cristian, Brashear, Thomas G., Osmonbekov, Talai, Zait, Adriana

Journal:

Kindström, Daniel, Kowalkowski, Christian, Alejandro, Thomas Brashear

Année:

2008

Langue:

english

Fichier:

PDF, 250 KB

english, 2008

Adding services to product-based portfolios

Journal:

Journal of Service Management

Année:

2015

Langue:

english

Fichier:

PDF, 544 KB

english, 2015

Managing industrial service offerings in global business markets

Brashear Alejandro, Thomas, Kowalkowski, Christian, Kindström, Daniel, Brehmer, Per‐Olof

Journal:

Brashear, Thomas, Granot, Elad, Brashear, Thomas G., Cesar Motta, Paulo

Année:

2011

Langue:

english

Fichier:

PDF, 258 KB

english, 2011

A structural guide to in‐depth interviewing in business and industrial marketing research

Journal:

Asare, Anthony K., Brashear-Alejandro, Thomas G., Kang, Jun

Année:

2012

Langue:

english

Fichier:

PDF, 185 KB

english, 2012

B2B technology adoption in customer driven supply chains

Journal:

Prof. Thomas Brashear-Alejandro, Dr, Assistant, Chelariu, Christian, Kwame Asare, Anthony, Brashear-Alejandro, Thomas

Année:

2016

Langue:

english

Fichier:

PDF, 232 KB

english, 2016

“A ROSE, by any other name”…: relationship typology and performance measurement in supply chains

Journal:

Prof. Thomas Brashear-Alejandro, Dr, Assistant, R. Todd, Patricia, G. Javalgi, Raj, Grossman, David

Année:

2014

Langue:

english

Fichier:

PDF, 233 KB

english, 2014

Understanding the characteristics of the growth of SMEs in B-to-B markets in emerging economies: an organizational ecology approach

Journal:

Brashear, Thomas, Hunt, Shelby D., Madhavaram, Sreedhar

Année:

2014

Langue:

english

Fichier:

PDF, 223 KB

english, 2014

Managerial action and resource‐advantage theory: conceptual frameworks emanating from a positive theory of competition

Journal:

Brashear, Thomas, Medlin, Christopher J.

Année:

2012

Langue:

english

Fichier:

PDF, 295 KB

english, 2012

Peter Drucker's ontology: understanding business relationships and networks

Journal:

Brashear Alejandro, Thomas, Kenning, Peter, Grzeskowiak, Stephan, Brock, Christian, Ahlert, Martin

Année:

2012

Langue:

english

Fichier:

PDF, 191 KB

english, 2012

The role of wholesale brands for buyer loyalty: a transaction cost perspective

Journal:

Brashear, Thomas G., Bellenger, Danny N., Barksdale, Hiram C., Ingram, Thomas N.

Année:

2011

Langue:

english

Fichier:

PDF, 229 KB

english, 2011

Salesperson behavior: antecedents and links to performance

Journal:

Brashear Alejandro, Thomas, Asare, Anthony K., Brashear Alejandro, Thomas G., Granot, Elad, Kashyap, Vishal

Année:

1997

Langue:

english

Fichier:

PDF, 148 KB

english, 1997

The role of channel orientation in B2B technology adoption

Journal: